What is content marketing? It is a relatively new marketing strategy that has been around for about 5 years. Essentially, content marketing is a method of marketing focused specifically on generating, publishing, and publishing content for an intended target
2021-04-26
Many small business owners spend time researching effective marketing tips to help grow their companies and aid with customer conversion. Though these tips are usually beneficial to some extent, they don’t always produce the desired results. Personalizing
2021-04-25
Last month, Pinterest hosted the first-ever Pinterest Presents summit for advertisers that included some promising news for the platform’s future, such as seeing a global audience growth of 40% year-over-year in 2020 for two unexpected demographics, Gen Z
2021-04-21
Social Media for Small Business: Benefits of Investing in Social Media Are you on the fence about investing in social media for small business? As unimaginable as it sounds, it’s understandable if you think social media marketing is worth the effort.
2021-04-20
2020 will forever be known as the year that everything changed. A global pandemic, a Presidential election, numerous social justice movements, and more led to a slew of changes to how Americans live their everyday lives… including our social media
2021-04-17
Have you ever feel overwhelmed at the thought of creating social media guidelines for protecting yourbusiness reputation? Many wonder how to develop efficient guidelines for social media that educate team members, encourage team collaboration, and protect
2021-04-17
The Power of Personalization in Digital Marketing Pin 0 Shares Personalization in digital marketing is an incredible tool that’s consistently proven to improve campaign results if executed in an engaging, authentic manner. This article explores how looking
2021-04-15
Law How Automakers Leverage The Power Of Social Media Certain consumer articles are top of mind for you at the moment and you’ve been thinking about, discussing, and researching them. Whether your conversations and online reading are currently dominated by
2021-04-15
As marketers, we understand the importance of incorporating social media into our marketing mix. In fact, 74% of global marketers continue to invest in social media marketing. If you haven’t yet considered expanding your existing social media strategy,
2021-04-14
