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A Technical SEO Guide To Redirects

A Technical SEO Guide To Redirects

A Technical SEO Guide To Redirects Read on for a comprehensive overview of redirects and the proper application for search optimization. SEJ STAFF Director, IT and Infrastructure at Search Engine Journal Bio 21K READS Website redirects tell browsers and

SEO Strategy For Events, Seasonal Sales & Pop-Up Stores

SEO Strategy For Events, Seasonal Sales & Pop-Up Stores

Recurring events and seasonal stores can provide fantastic opportunities to boost commercial performance and create meaningful engagement with a wider repeat audience. From smaller localized exhibitions and pop-up stores to vast music festivals and

SEO Split Test Result: Matching the H1 with the Title Tag

SEO Split Test Result: Matching the H1 with the Title Tag

Before you start: if you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we’re suggesting you start here or request a demo of SplitSignal.  This time the majority of our followers were right. Read

How to Get Buy-In for Your SEO Projects — Whiteboard Friday

How to Get Buy-In for Your SEO Projects — Whiteboard Friday

The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. In this week’s Whiteboard Friday episode, Shawn walks you through four steps to overcome the challenge of gaining

Google Replaces Title Tags With Site Names For Homepage Results

Google Replaces Title Tags With Site Names For Homepage Results

Google appears to have stopped showing title tags for mobile search results for the entire website such as in searches for the name of a website which generally show the home page. This feature does not work for subdomains. According to Google’s Search

How Your Company Can Improve Brand Recognition

How Your Company Can Improve Brand Recognition

Brand recognition does something for a company that marketers aspire to. It automatically links a product, solution or business with consumers’ desires or needs. Thinking of kid-friendly movies and vacations will bring Disney to mind. Or you instantly

Wisdom in the Workplace with Wil Reynolds

Wisdom in the Workplace with Wil Reynolds

When you go to Wil Reynolds’ site the tagline says, We Don’t Trust Our Gut—and that’s because Seer Interactive is a digital marketing agency powered by big data. After all, you don’t want to hire folks that are guessing when it comes to your bottom

Entities in Competitive Link Benchmarking - RicketyRoo Inc

Entities in Competitive Link Benchmarking - RicketyRoo Inc

Building links is one of the most important parts of an SEO strategy. It’s well-documented that there is a strong correlation between the number of links and the quality of backlinks. One thing that many SEOs do not talk about, is the relationships and

Why You Need Video SEO for Your Marketing

Why You Need Video SEO for Your Marketing

Home » Why You Need Video SEO for Your Marketing Why You Need Video SEO for Your Marketing   Along with other types of SEO, video SEO is crucial for digital marketing efforts. Platforms like YouTube need content creators to optimize their videos to stand