Do you want an SEO strategy that goes beyond incremental growth? One that is defensible by being inherently more difficult for your competitors to replicate? And one that sets you apart from your competitors? Then you’re in the right place, because that’s
2018-10-17
If you’ve ever worked on a link strategy, you’ve probably sent out link requests. The idea is simple––just ask a site for a backlink. It’s the most direct way to get new links, and when it works, it’s super convenient. But there’s a problem.
2018-10-17
If Google wants to hang onto its status as the world’s dominant source of information, it needs to make sure people keep using Google products when they’re in hands- and screen-free situations. As part of that goal, it needs to gain a greater foothold in
2018-10-16
Over the past year or more, Google has been testing different indexing and presentation models in mobile search results, as part of a transition to Mobile-First Indexing. About a month ago, Google made an announcement that indicated potential delays in
2018-10-16
As online marketers, we are required to understand all corners of the internet and continually expand our knowledge of the industry. However, like any profession, we’d struggle to be successful without tools. With this is mind, we recently hosted an
2018-10-16
Are you responsible for creating and publishing the content for your business’ website and/or social media pages? If so, then you already know that creating content for your specific audience involves time and commitment – not to mention a reasonable
2018-10-15
In SEO, it’s often the little things that matter. After you’ve learned the basics, you can’t stop. You need to push yourself and learn more and more. You might not learn anything that will revolutionize how you look at SEO, but I guarantee that you
2018-10-15
There are many benefits of blogging for business today. In fact, blogging is critical. However, bland, run-of-the-mill blog posts won’t cut it. These are lazy and ineffective. So what is effective? Publishing informative, well-written articles that
2018-10-15
I will never forget the day I learned that watching cat videos is proven to enhance your mood. Even to a bonafide dog person, the news was good. In a study conducted at Indiana University Bloomington, participants reported “fewer negative emotions, such
2018-10-14
