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The Amazing SEO Benefits of Discovering Your

The Amazing SEO Benefits of Discovering Your

Any website that’s had SEO work done has potentially hundreds or even thousands of undiscovered hidden ranked keywords lurking in the top 100 positions of search engines. Hidden ranks are one of the biggest SEO treasure troves that unfortunately are

How to track conversions like a pro

How to track conversions like a pro

How do you know if what you are doing is actually working? Sure, traffic may be going up, but what about after that? Are your new visitors taking actions that lead to real business results? The goal of SEO is not to just drive more traffic — it’s to

Optimizing for voice assistants: Why actions speak louder than words

Optimizing for voice assistants: Why actions speak louder than words

“Hey Siri, remind me to invent you in 30 years” In 1987, Apple came up with the idea of a “Knowledge Navigator”. You can see the full video here, but it’s a concept that’s remarkably – and perhaps, not coincidentally – similar to our modern

7 of the Coolest YouTube Banners We've Ever Seen

7 of the Coolest YouTube Banners We've Ever Seen

When someone sends me a really great YouTube video, I always want to know who’s behind it. Was it an ad agency? A small or medium business? A B2B tech company? No matter who it was, if I’m impressed, I want to see more from the content creator. So once

Three Ways Hotels Can Tell Their Brand Stories Across Multichannel Touchpoints

Three Ways Hotels Can Tell Their Brand Stories Across Multichannel Touchpoints

In storytelling, structure and formula are often important to creating a complete narrative. The traditional stories that you remember from your childhood are often simple and easy to compose – they have a beginning, deepening action, a climactic moment,

Pages AMP (Accelerated Mobile Pages) : le guide ultime SEO !

Pages AMP (Accelerated Mobile Pages) : le guide ultime SEO !

Pour en savoir plus : explications techniques du format AMP Qui peut utiliser AMP sur son site ? Tout le monde ! Vous n'avez rien à demander à personne, il suffit de mettre à disposition sur votre site une version AMP de chaque page, ou de certaines

How to Use Google Search Console to Drive 28% More Search Traffic

How to Use Google Search Console to Drive 28% More Search Traffic

Do you know what question I get asked almost more than any other question? It’s this one: “How do I get more traffic?” People ask me this every single day. I’ve learned that most people think getting traffic is pretty much a pipe dream. They think

How To Move Your WordPress Website To A New Domain Without Hurting Your SEO Rankings

How To Move Your WordPress Website To A New Domain Without Hurting Your SEO Rankings

As many people have had to move homes (for whatever reasons), sometimes websites also have to move their "home", which is their domain address. But when you transfer a website to a new domain you should also pay attention to something that has no counterpart

Shopify SEO: How to Optimize Your Store for Success - Search Engine Journal

Shopify SEO: How to Optimize Your Store for Success - Search Engine Journal

Want your Shopify store to rank in Position 1 on Google? No matter the platform, the same SEO principles apply if you want your e-commerce store to be found in search results. With some simple tweaks and optimizations to your Shopify store, you can improve