One of the most helpful functions of modern-day SEO software is the idea of a "keyword universe," a database of tens of millions of keywords that you can tap into and discover what your site is ranking for. Rankings data like this can be powerful, and having
2019-03-10
Sign up for our daily recaps of the ever-changing search marketing landscape. Tips to troubleshoot your technical SEO Stumped by a technical SEO issue? Columnist Patrick Stox has some tips and tricks to help you diagnose and solve some common
2019-03-10
It’s been a couple of weeks since Google announced that they were granting themselves permission to effectively double your daily ad budget on AdWords. The announcement read: “Internet traffic is like an ocean. Some days, there will be small waves. Other
2019-03-09
Are you a marketer working off of a tight monthly PPC budget, just trying to get some ROI out of your Google AdWords campaigns? We’ve all been there. Sadly, data has shown that bigger AdWords budgets usually yield greater results. How do we know
2019-03-09
With all the hard work that you put into building your website, do you know the one thing that can kill it before it even has a chance? Loading speed is essential to your site’s success. Think about it. How long are you willing to wait for a site to load
2019-03-09
Search engine optimisation is constantly changing and evolving; because of this, it’s difficult to stay on top of your SEO and make sure you’re using the right tactics and methods. That’s why I thought I’d put together this round-up of articles and
2019-03-08
Ever since we published our social media keyboard shortcuts for Mac, PC users have, understandably, been requesting a version of their own. Well, my PC pals, the day is finally here. Use these keyboard shortcuts to be more efficient on social media, impress
2019-03-08
If you’re an SEO professional, you don’t ever want to receive this notification on your (or your client’s) Search Console dashboard. This dreaded message means Google has taken a manual action on your website, which can be due to any of the following
2019-03-08
If you have a relatively new or low-authority website, then you know how difficult it can be to rank for high-volume, short-tail keyword phrases. Heck, any competitive keyword can pose a challenge, even for well-established sites. I often hear experts talk
2019-03-08
