If you run a PPC agency, you’ll know it’s not that unusual for clients to occasionally bring in an outside auditor to review their PPC accounts. Sometimes, your client will let you know in advance; sometimes, you’ll find out when you see a request to
2019-03-12
Free SEO Tools for Bloggers blogging Earlier this year I did a blog post which included some top SEO tips for bloggers and as it was so well received, I thought I'd do a new similar post! I've been working as an SEO Executive for a digital marketing agency
2019-03-12
Social media has been the game changer in almost everything that surrounds us. With the birth of social platforms, custom targeting of prospective customers is easier than ever. One of the greatest innovations of technology is social media, not just in our
2019-03-12
AMP allows you to rank higher in the mobile search results. However, only valid AMP pages are eligible to be displayed in the search results. Proper AMP testing is extremely crucial in order to remove any errors or warnings and get your pages indexed by
2019-03-11
One of the most helpful functions of modern-day SEO software is the idea of a "keyword universe," a database of tens of millions of keywords that you can tap into and discover what your site is ranking for. Rankings data like this can be powerful, and having
2019-03-10
Sign up for our daily recaps of the ever-changing search marketing landscape. Tips to troubleshoot your technical SEO Stumped by a technical SEO issue? Columnist Patrick Stox has some tips and tricks to help you diagnose and solve some common
2019-03-10
It’s been a couple of weeks since Google announced that they were granting themselves permission to effectively double your daily ad budget on AdWords. The announcement read: “Internet traffic is like an ocean. Some days, there will be small waves. Other
2019-03-09
Are you a marketer working off of a tight monthly PPC budget, just trying to get some ROI out of your Google AdWords campaigns? We’ve all been there. Sadly, data has shown that bigger AdWords budgets usually yield greater results. How do we know
2019-03-09
With all the hard work that you put into building your website, do you know the one thing that can kill it before it even has a chance? Loading speed is essential to your site’s success. Think about it. How long are you willing to wait for a site to load
2019-03-09
