Shopping ads are great, and they continue to improve. If you’re looking to get more out of your Shopping campaigns, there are some straightforward actions you can take. Some of these have been true since Shopping campaigns were introduced back in 2013,
2019-03-24
Your time is precious, but your employees need it to align their efforts with your expectations. Give it to them, the smart way. It’s a known fact that Millennials need attention. So do all other employees, of course, but for younger generations the need
2019-03-24
For webmasters affected by a manual action, understanding why a particular penalty is applied, what the consequences are and how to adequately address the issue are key to resolving a potentially critical situation. When penalties are discussed, some
2019-03-23
What is the benefit of an SEO strategy? This is a question I get asked quite frequently — and one that I usually have to answer more than once. While many business owners and companies accept the need for SEO, many are still confused or mystified by what
2019-03-23
User experience (UX) is arguably the most important component of a website or app. Nielsen Norman Group explains that it impacts every single element, and factors in heavily to a user’s perception of a brand. This affects everything from engagement and
2019-03-22
Google doesn’t provide us with an instructional manual on how to master and understand their ranking algorithm. Sure, we have Google’s webmaster guidelines and blogs, but most of what we learn along the way is through experience, experimentation and our
2019-03-22
FUEL LINES Fueling Ad Agency New Business Through Social Media Next Speaking Engagement: 28 Stimulating Digital and Social Media Marketing Quotes Write something memorable that stands out and provides inspiration to others. I’m reading constantly and often
2019-03-22
Tired of spending months creating content only to see it last a fraction of the time online? Want to understand how to reach new audiences and create new fans of your site? Let’s dive into why repurposing content is vital to driving new website traffic for
2019-03-21
Be innovative, or get left behind. 2018 is fast approaching and the market demand on FinTech is fierce. FinTech is disrupting the traditional financial services, such as: money transfers, loans, mobile payments, asset management and fundraising. According to
2019-03-21
