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Importance of Brand Marketing in B2B Tech Marketing

Importance of Brand Marketing in B2B Tech Marketing

To start, I think we need to set expectations around what I am calling brand marketing. Brand marketing, for our purposes, is advertising or marketing that focuses on the establishment of a set of outcomes and positioning in the mind of the consumer. Here is

5 Things­ That Will Never Change For Small Business Websites

5 Things­ That Will Never Change For Small Business Websites

Business 2 Community Twitter Facebook LinkedIn Flipboard 0 In our last post we wrote about the five things that have changed forever due to the coronavirus pandemic . This week we are going to focus on five things that will never change no matter the

Why Your eCommerce Sales Funnel Isn't Working (And How to Fix It)

Why Your eCommerce Sales Funnel Isn't Working (And How to Fix It)

Do you have your online store up and running, but sales are not living up to your expectations? There is a big chance that your eCommerce sales funnel is leaky. With more than 79% of leads never converting into sales, you have to pay close attention to each

7 Content Marketing Strategies to Boost Organic Search

7 Content Marketing Strategies to Boost Organic Search

The real estate industry offers lucrative opportunities to people with an interest in buying and selling property. However, the industry is also characterized by competition, which means that you must implement smart strategies to sell your property. To

Internet Marketing to Increase Web Site Traffic

Internet Marketing to Increase Web Site Traffic

Want to know the best Internet marketing strategies that maximize network marketing Internet businesses to peak potential? Just remind yourself that its all about WEB SITE TRAFFIC. Online advertising (plus Internet marketing affiliate programs) are your

The Benefits of Mixing Offline and Online Marketing

The Benefits of Mixing Offline and Online Marketing

If you want to grow your online business, content marketing is a sure-fire strategy to help you do so. The Content Marketing Institute (CMI) found that content marketing generates over three times as many leads compared to outbound marketing. Not only that,

4 Ways SEO can Lead Business Growth During the COVID-19 Pandemic

4 Ways SEO can Lead Business Growth During the COVID-19 Pandemic

Businesses are getting killed out there and there isn’t a lot we can do to avoid this avalanche. With the pandemic affecting the livelihood of millions, the demand-supply chain has been severely affected. That said, despite the inclement situations, there

21 Ways Content Marketing Can Help Your Business Drive Sales & Revenue

21 Ways Content Marketing Can Help Your Business Drive Sales & Revenue

If you’re going to grow your brand, attract more customers, and expand your business online, you need content—consistent, relevant, and valuable content. Without content creation and content marketing, you will need to constantly spend money on ads to

Infographic Content Marketing: Top 6 Reasons It Helps Generate Leads

Infographic Content Marketing: Top 6 Reasons It Helps Generate Leads

This is the most comprehensive guide on generating leads by using visual content in your marketing through infographic content marketing. I’m going to reveal to you the secrets and reasons why you need to start usinginfographics in your content