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Hashtags: Do They Work? And How Do You Make Them Work?

Hashtags: Do They Work? And How Do You Make Them Work?

Nowadays, there are many on social media that are “ending it with a hashtag.” You are probably not new to the word hashtag and have used it a few (or many) times in your posts #justlikethis. But do you ponder on how effective – or powerful hashtags

14 Invoicing Mistakes to Avoid in Your Subscription Business

14 Invoicing Mistakes to Avoid in Your Subscription Business

You’re busy—developing your technology, honing your services, and capturing the interest of new customers. These demands can turn invoicing and revenue collection into afterthoughts, but these processes often deserve more attention than they

How to Use Mobile Marketing for Ecommerce (2020)

How to Use Mobile Marketing for Ecommerce (2020)

Mobile Marketing Strategy for Ecommerce – Why it Matters & How to Get it Right Add your info below to have the PDF sent to your inbox. You’re more likely to be reading this on your smartphone or mobile device than on desktop. In the past decade, the

5 Incredible Benefits of Local SEO for Your Business

5 Incredible Benefits of Local SEO for Your Business

Contact 5 Incredible Benefits of Local SEO for Your Business Are you trying to find a way to get more traffic to your website? It isn't always a great idea to throw money at the problem with paid ads. When 46% of searches on Google are for local businesses,

5 Ways Web Marketing Can Save Your Business Money

5 Ways Web Marketing Can Save Your Business Money

5 Ways Web Marketing Can Save Your Business Money Business success depends on if you're reaching and converting customers. You could go the traditional route with print ads and some word-of-mouth. Those old-school strategies will get you somewhere... but not

How To Set Up Your Home-Based Business

How To Set Up Your Home-Based Business

While many people have thought about starting a home-business based on a talent or skill, only a few actually take the leap, leaving the security of a corporate job to do their own thing. If you’re thinking of starting a home-based business, either full or

Artificial Intelligence Fueling Digital Marketing for Enhanced Business Impact

Artificial Intelligence Fueling Digital Marketing for Enhanced Business Impact

The digital revolution has been increasingly enhancing the impact of marketing on management. Digital marketing is quite a broad term encompassing social media marketing, e-mail marketing, internet marketing, and search engine marketing, among others. While

Survey finds marketing grew in importance due to COVID-19

Survey finds marketing grew in importance due to COVID-19

Latest CMO survey looks at impact of pandemic on all aspects of marketing and finds it is more relevant to business but many metrics affected by challenging business conditions Marketing grew in importance during the COVID-19 pandemic, according to the

What Marketers Need to Consider When Business Moves Online

What Marketers Need to Consider When Business Moves Online

For companies of all sizes, the coronavirus pandemic highlighted the importance of having operational tools available to run your business online. It also changed the way consumers are interacting with businesses in the new online world, so it’s crucial