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The Problems & Solutions for New Businesses in China - Marketing China

The Problems & Solutions for New Businesses in China - Marketing China

When you first start doing business in China it can often be overwhelming, there are many people coming to you with a range of advice (often contradictory) about how you should proceed. There are many technical articles that demonstrate ‘know how’ but do

Ranking Factors Debate: Experts Share Practical Evidence #semrushchat

Ranking Factors Debate: Experts Share Practical Evidence #semrushchat

Ranking Factors Debate: Experts Share Practical Evidence #semrushchat ... Wow-Score collecting now The Wow-Score shows how engaging a blog post is. It is calculated based on the correlation between users’ active reading time, their scrolling speed and the

Monetize your online presence with the PRISM funnel

Monetize your online presence with the PRISM funnel

Do you ever wish there was a process to follow to build online sales? I was recently training a group of entrepreneurs and they were daunted by the amount of work required to build an online business. It involves social media, blogging, social advertising,

5 Ways To Master Tripwire Marketing

5 Ways To Master Tripwire Marketing

There is a popular term being used by marketers online called “tripwire marketing”. It is actually a concept that has been around for a long time (even before the internet). It involves segmenting your leads into interest groups, selling them into a low

How to Create a Strong Brand Identity for Your Small Business

How to Create a Strong Brand Identity for Your Small Business

Think about the people who stand out in a crowd and seem to have the largest group of friends. They have a magnetic personality that is memorable, makes others feel good, and is emotionally engaging. This popularity only grows as more people come in contact

Here Are the 9 Most Intriguing Digital Marketing Stats From This Week

Here Are the 9 Most Intriguing Digital Marketing Stats From This Week

The last few days have produced a great number of interesting online marketing stats. These are the nine that grabbed our attention: “The acceleration of audience growth is allowing us to continue to grow the ads business at a 50 percent year-over-year

Neuroscience Tells Us How to Hack Our Brains for Success

Neuroscience Tells Us How to Hack Our Brains for Success

Neuroscience Tells Us How to Hack Our Brains for Success Tricks like visualization and writing down your goals have a strong basis in science. Image credit: ALFRED PASIEKA | SCIENCE PHOTO LIBRARY | Getty Images June 16, 2017 Reader

How to Make an iPhone Video: A Step-by-Step Guide

How to Make an iPhone Video: A Step-by-Step Guide

You might know that video is important, that your audience wants to see it, and you might even want to make it a part of your strategy. But you're still asking the big question: If you aren't producing video content because you don't think you have the

What Your Customers Really Need Is...More Site Testing?

What Your Customers Really Need Is...More Site Testing?

Why do your customers buy? What are they looking for? Why do they convert on your site? Ask most marketers or business owners these questions and you’ll usually get a lot of very specific answers. “We have the best prices”…“Our product has more