Images Powered by Shutterstock
CRO vs SEO: Which One Should You Focus on Right Now?

CRO vs SEO: Which One Should You Focus on Right Now?

Isn’t it an amazing feeling to see a surge in your website traffic? Be it a spike due to one of your articles going viral on social media, or finding consistent monthly growth through search engine traffic. But, then you login to your website analytics

Five need-to-knows for search marketing

Five need-to-knows for search marketing

Five need-to-knows for search marketing June 9th, 2017 by Harry Hastings Five need-to-knows for search marketing by Andreas Dzumla / SEO , Technology / 03 Jul 2017 It is widely acknowledged that Search Engines are a critical medium for driving website

The hidden key to truly effective customer marketing

The hidden key to truly effective customer marketing

It’s hard for online marketers to go five minutes these days without reading or hearing the phrase ‘match rates’. Just like the ‘engagement rate’ craze that came before it (and still very much remains in the marketers’ vernacular), match rates —

How Google AdWords And PPC Can Increase Your Customers

How Google AdWords And PPC Can Increase Your Customers

Whether you are looking to get your business off the ground or are looking to grow it further, you need a marketing tactic that is guaranteed to work. There are plenty of ways to advertise and market a product, but utilizing Google AdWords & PPC Agency

Become an e-Commerce Pro - The Social Media Monthly

Become an e-Commerce Pro - The Social Media Monthly

For most of us, Christmas still feels like it is a long way off. For online retailers, the festive season is approaching like an out of control freight train. It’s no secret that retail brands have been hurting in recent years. The global financial crisis

How to Measure the Impact of Your Site Migration 

How to Measure the Impact of Your Site Migration 

Site migrations could include a domain migration, subdomain to subfolder, consolidation of a site, or changing URLs within a folder. Jono Anderson wrote a great article covering how a site migration could be a variety of site changes, and how the term is

Best Practices for Digital Advertising Targeting with Marty Weintraub - OMCP

Best Practices for Digital Advertising Targeting with Marty Weintraub - OMCP

Many marketers have over overlooked the deeper targeting options of today’s advertising platforms.    Twitter, Facebook, Google AdWords and other platforms are offering targeting data like the industry has never seen.   Tie in personas and influencers

Growth Hacks From Top 30 Social Media Influencers

Growth Hacks From Top 30 Social Media Influencers

An influencer is quite simply someone who carries influence over others. Social media influencers are someone who wields that influence through social media. The form of influence can vary and no two influencers are the same. Social media platforms like

How To Unlock The Power of Niche Marketing And Accelerate Your Business Forward | Jeet Banerjee

How To Unlock The Power of Niche Marketing And Accelerate Your Business Forward | Jeet Banerjee

Niche marketing is the concentration of all the marketing efforts on a small but specific and well-defined segment of the population. Niches are usually created based on the needs, wants and requirements of the customers. Often, these are the needs that have