As we all know, visual storytelling is an essential part of marketing and advertising. And social media has only made that type of narrative necessary to master. The idea of visual storytelling is easy to understand. Essentially, it’s a way to tell a story,
2020-05-21
Twitter goes beyond just clicks. There is messaging, content promotion, brand recognition, sales, marketing and overall engagement. Barry Feldman and Madalyn Sklar talked about these and other possibilities for Twitter users. Feldman is a marketing
2020-05-20
There has never been a time in history where businesses could reach billions of users daily almost immediately, until now. That means landing potential leads should be a breeze, right? Not exactly. Advertisers now are faced with the challenge of narrowing
2020-05-19
Content is an important part of any digital marketing plan. In fact, both SEM (search engine marketing) and SMM (social media marketing) rely heavily on creating valuable content on a consistent basis. Creating that content is time-consuming and requires
2020-05-18
In the modern, digitally driven marketplace, social media networks have moved front and center in the quest to catch consumers’ attention on the crowded, noisy internet. Instagram launched in 2010 to quickly and attractively share photos and videos. It has
2020-05-18
With the continuous evolution of technology and dynamic innovation in the industry, expectations of customer experience are constantly on the rise. Today, 48% of consumers expect a response to social media questions and complaints within 24 hours. Social
2020-05-16
There are so many social media uses that you almost can’t count them. If you google the phrase “small business social media” you get 3,910,000,000 results. Some of the titles are “7 Ways to Boost Your Small Business on Facebook”, “61 Best Social
2020-05-16
Follower count is overrated and quality is key when looking to optimize your social media budgets according to Falcon.io’s Dino Kuckovi and Leora Novik. For small businesses online, sometimes it feels impossible to outbid the big guys. Falcon.io‘s Dino
2020-05-14
Law 3 Key Ways to Make More Interactive Posts on Social Media At this point, we don't have to tell you why social media is one of the most important tools for your brand. It's obvious that potentially connecting with millions of followers can do wonders for
2020-05-14
