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The Ins and Outs of Writing Long-Form Content

The Ins and Outs of Writing Long-Form Content

Not only that, but why it's a good idea to have on your website. Let's say you're looking for a resource about how to start an online business. You want a full rundown, concrete information, and actionable tips that will assist you begin a successful

How Social Media Stories Are Changing the Face of Social Video

How Social Media Stories Are Changing the Face of Social Video

A few years ago when Instagram Stories first rolled out, I didn’t think much of them. Why would people be interested in fleeting, disappears-after-24-hours content? And why would brands want to create them, when they would only have such a short

Nine ways to adapt your marketing strategy during COVID-19

Nine ways to adapt your marketing strategy during COVID-19

With the onset of the coronavirus, almost every aspect of what was considered typical daily life was upended literally overnight, with people confined to their homes and anxious about the future and their financial security.The most important question you

8 Marketing Metrics to Focus on in 2020

8 Marketing Metrics to Focus on in 2020

Tracking your key marketing metrics is essential to running an accountable, effective marketing program. If you're not measuring your performance, how can you know you're on the right track? But then, extending from this, you also need to know what the right

What is a Twitter Chat and How to Turn One into a Powerful Marketing Tool

What is a Twitter Chat and How to Turn One into a Powerful Marketing Tool

Twitter chats are a great way to connect with industry peers, grow your following and increase your social media profile. And they’re not just helpful for individuals: hosting Twitter chats can also be a big part of a business’s social media strategy.

Why is Organic Social Media Important?

Why is Organic Social Media Important?

Is organic or unpaid social media still worth the time and resources a business needs to invest? The answer is a resounding yes! 1. Organic Social Media is Cost-Effective – Even though it takes time and energy to create social media updates, they’re

5 Effective Web Content Optimization Tips for Voice Search Success

5 Effective Web Content Optimization Tips for Voice Search Success

The following is a guest post by Erin Feldman. Erin is an e-commerce business owner somewhere in California. Her past experience as a writer started when she was in college and her career, apart from covering technology, also includes, active lifestyle and

How to Create Social Media Marketing Packages in 5 Simple Steps

How to Create Social Media Marketing Packages in 5 Simple Steps

The way things are going, freelancing and self-employment are likely to be the future of work.73% of millennialsnow go straight into freelancing instead of joining the traditional workforce.  Not to mention the fact that we’re currently experiencing the

How To Explain Social Media ROI To Clients During A Crisis

How To Explain Social Media ROI To Clients During A Crisis

How To Explain Social Media ROI To Clients During A Crisis Sign up for our newsletter Subscribe How To Explain Social Media ROI To Clients During A Crisis Keeping an excellent social media presence is a task that requires a lot of effort and discipline for