If your current social media marketing strategy is geared purely towards generating new followers and generating on-platform engagement, this is not the post for you. The social media marketing industry has a huge problem on its hands - since literally
2020-12-21
by Melanie Tamble | Last revised on December 6, 2020 One of the biggest challenges in content marketing and corporate communication is the consistent development of outstanding content. Repurpose your content helps you to make the most of it. With a smart
2020-12-20
How B2B Brands Can Experiment With Content In Marketing by Kayleigh Alexandra December 16, 2020 Leave a Comment Content is an essential marketing tool for B2B brands — it can be used to expand your brand’s reach and connect with your target audience, if
2020-12-20
Generating B2B leads on Facebook isn’t impossible. It’s often assumed that Facebook is a B2C-only platform, but in reality, B2B brands can use Facebook to target just about any buyer persona imaginable—finance professionals, marketing executives, app
2020-12-19
2020 has created many challenges for the average person, but it may have created even more challenges for social media community managers across the nation. As stay-at-home orders went into effect, consumers took to social media to express themselves and
2020-12-19
As the longest year ever draws to a close, our thoughts turn to 2021 and how we might be able to establish some semblance of a plan to tackle it. But if the turbulent times we’re in have taught us anything, it’s that we shouldn’t be too attached to our
2020-12-17
Is your business using social media to target prospects and turn them into customers? I am not normally one to shout but IT SHOULD BE! Most businesses at least have presence on Facebook, Instagram, Twitter and Pinterest. However, beyond the obvious choices,
2020-12-16
The COVID-19 pandemic has changed a lot about buyer behavior, from online ordering to contactless payments and so much more. The world looks different now, and many of those changes will stick even after the virus fades. Many of the changes made have been in
2020-12-14
Content Marketing 15 tried-and-true content marketing tactics to never use again in 2021 Content marketing was supposed to be the answer to all of your lead generation problems... so, how’s that working out for you? Content Trainer, Content Marketing
2020-12-14
