Take Control of Your Social Media Success With This Plan Updated Feb. 1, 2021 Concerned the impending demise of cookies will make audience behaviors harder to track across social media? Not sure if your business needs to make time for TikTok ? Curious if
2021-02-05
Marketing is essential if you want to attract new clients, make sales, and scale your business. It can also be really, really expensive. With strategies like expensive Paid Search ads, sponsored campaigns, and costly consultants taking center stage in the
2021-02-04
trends The Most Overlooked and Overhyped Marketing Trends of 2020 If you answered our recent survey asking marketers to choose their top three most overlooked and most overhyped trends in 2020, this list came from you. January 13, 2021 Follow Copy Every
2021-01-29
How a customer-first philosophy shapes marketing at Salesforce Credit: iStock The irony of most b-to-b social media efforts? There is nothing social about messaging delivered in a steady cadence in the hope a prospective customer will click to get even more
2021-01-28
So, what does a winning product strategy look like? Hint: No, it is not just about being able to find and sell products. If you are a business owner, there are high chances that you have already utilized social media as a crucial part of your brand’s
2021-01-27
You’re pumping all that content out on social media channels but do you know what is working and not working? Are your tweets reaching the right audience? Are your Facebook updates driving relevant traffic to your site? Is this driving revenue for your
2021-01-26
In today’s hyperconnected era, where customers’ communications with brands happen online, many companies tend to neglect the power of phone calls. If you have a business number, and yet, you do not track and analyze phone calls, you are not the only
2021-01-25
Do you want to get more traffic to your website from Twitter in 2021? Do you want to increase your Twitter followers? Many brands spend a lot of time and energy on Twitter but don’t see the results they want. Their follower numbers stay the same or their
2021-01-24
2020 was a hectic year. With the Covid-19 pandemic and restrictions on gatherings and movement, most businesses were forced to quickly adapt to a world where almost everything had to be done online. This accelerated shift to the digital space brought about
2021-01-23
