Sign up for our daily recaps of the ever-changing search marketing landscape. 2017 SEM growth hacks: Monster growth from brand protection Are your competitors bidding on your branded terms and driving up your CPCs? If so, what can you do? In part 1 of her
2018-09-21
I’ll admit that when I first heard a colleague mention “latent semantic indexing,” my immediate response was simply, “What?” Luckily, although it sounds like something that requires a degree in computer science, it’s actually a concept you’re
2018-09-21
How to Improve Your Website Navigation: 7 Essential Best Practices Benj Arriola Website navigation, when done right, is great for your users and your SEO performance. Good website navigation makes it easy for your visitors to find what they want and for
2018-09-20
From Prototype to Production: 3 Things You Need To Know Plan not only for launch, but for the life of the product. Image credit: Hero Images | Getty Images ---Shares April 19, 2017 It’s no secret that creating new hardware products is hard.
2018-09-20
Anyone familiar with online reputation issues is surely aware of Ripoff Report, a site long considered one of the most destructive on the web when it comes to people’s and companies’ reputations. Ripoff Report has a well-established practice of refusing
2018-09-19
This will benefit your site. Who doesn’t like fast-loading web pages? They are a treat regardless of what device you use to surf the net. However, users tend to show less patience than usual with handheld platforms. According to a Mobile Ranking Factors
2018-09-19
Google has neither censored nor banned the Infowars site, despite what some headlines out there say. The company did, however, rescind an example that its quality rater contractors received using Infowars and other sites in terms of how to judge page
2018-09-19
When optimizing an e-commerce website for SEO performance, you’ll often notice that the product being sold (i.e., the bread and butter of the business) is generally not a focal point in the SEO discussion. After all, SEO recommendations aren’t necessarily
2018-09-19
The threat of negative SEO is remote but daunting. How easy is it to for a competitor to ruin your rankings, and how do you protect your site? But before we start, let’s make sure we’re clear on what negative SEO is, and what it definitely
2018-09-18
