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Digital Advertising Is Not the Next Internet Bubble – Here's Why

Digital Advertising Is Not the Next Internet Bubble – Here's Why

The more things change, the more they stay the same. For decades, marketers have been trying to achieve the “holy grail” or marketing perfection: reaching the right person, with the right message, at the right time. And throughout that time, generation

The ROI of SEO - how to predict traffic and revenue

The ROI of SEO - how to predict traffic and revenue

COVID uncovers a lot of fragility in our lives. One of them: how companies reach customers. Many markets move online overnight amid the painful realization that not being visible online is a very fragile place to be. The second-order result of this big wave

How Does Content Syndication Impact SEO?

How Does Content Syndication Impact SEO?

Do you want to put your content in front of high-value audiences who are currently out of your reach? Want to know the best way to do so? Never heard of it? Don’t worry… Content syndication, in simple words, means re-publishing your content on other

How To Create User Intent SEO Strategy

How To Create User Intent SEO Strategy

Google which is the largest search engine is powered by more than 2 billion cod lines, written by some of the most creative minds in the world. Through the years, these people have known that Search engines have become very smart and can also display the most

How to Use Google Search Console for SEO: A Complete Guide

How to Use Google Search Console for SEO: A Complete Guide

What reports do you look at in Google Search Console? Is it the links to your site? Or, your crawl errors to see if you need to implement any 301 redirects? Do you think of adjusting your URL parameters at all? You can use Google Search Console for pretty

How to Use Predictive SEO to Create New Content That Drives Traffic

How to Use Predictive SEO to Create New Content That Drives Traffic

Content marketers have a difficult job strategizing, planning, creating, and distributing content. Not every piece of content they publish will capture the top spot on a search engine results page. This may happen due to the overwhelming amount of content

SEO for Law Firms: 3 Tips You Need to Know

SEO for Law Firms: 3 Tips You Need to Know

SEO for Law Firms: 3 Tips You Need to Know What's the first action people take when they need a lawyer?  They search for one on Google, of course.  More than a billion people prefer Google over other search engines, and over 96% of legal advice is sought

How AI in Marketing leads to Enhanced Branding

How AI in Marketing leads to Enhanced Branding

With AI & ML churning the Martech charts and AI in Marketing taking the branding and programmatic advertising berzerk, what more is in store for the future? We are in the middle of the digital era and moving towards the age of Artificial Intelligence (AI)

Does Social Media Affect Search Engine Rankings? Yes – Here’s How

Does Social Media Affect Search Engine Rankings? Yes – Here’s How

If you’re like most small business owners, you probably have plenty of questions about the benefits of social media, and maybe even how it crosses over to your search engine rankings. We know social media can help you attract new customers to your business,