This week’s Ask An SEO question is from Fernanda in São Paulo: As an agency, we regularly hear from potential clients who believe that their competitors are up to no good. Sometimes they are. But more often than not, competitors rank higher because
2020-11-02
Significant business resources are invested in creating content that is never engaged with, writing guest posts that are never read, and sharing content that is never seen. It’s a reality that most of us choose to ignore because we are fixated on inbound
2020-11-01
Having high visibility in a search engine’s organic results is critical to your business’ online success. People use search engines to find solutions to their problems. And if your product or service isn’t visibly ranking in search as a solution to
2020-11-01
Even the best content writers need some helpful tools to improve their craft and write readable online texts. In the search for such tools, you may have faced a problem. Most of the software is geared towards English language writers and speakers. So, what if
2020-11-01
No one was ready for this year. But just like that, it happened – and today we all find ourselves in a different world. Consumer habits are adapting. More than 100,000 small businesses have closed in the U.S. since March 2020. 9 in 10 consumers admitted to
2020-10-29
Business 2 Community Twitter Facebook LinkedIn Flipboard 0 Nearly every organization we speak with believes they’re customer-centric. Work by MarketCulture Strategies , found that “a strong customer-obsessed culture is the single most important driver of
2020-10-25
Calculating ROI for SEO is one of the biggest struggles most SEO professionals face. SEO pros have the benefit of keyword volume data that provides insight into what people are interested in (data that other channels may not have). But being able to
2020-10-25
Do you regularly see the wrong content ranking for a keyword? Are you worried that your pages compete with each other in the SERP? If so, chances are you are experiencing keyword cannibalization on your site, and as a result, it is not achieving its
2020-10-25
In the early days of the internet, businesses were slow to recognize how critical a marketing and sales tool it would one day become. But once the majority saw the potential, business websites were suddenly a mission-critical part of every company's
2020-10-25
