Images Powered by Shutterstock
How SEO and UX Work Together to Drive Your Business

How SEO and UX Work Together to Drive Your Business

The expectations of online customers have changed dramatically over the years. When the internet was in its infancy, no one knew what they wanted or what to expect. However, now customers have been online for a long time and they know what they want from a

The Complete List of Google Penalties & How to Recover

The Complete List of Google Penalties & How to Recover

The Complete List of Google Penalties & How to Recover There’s a lot of misinformation FUD surrounding Google penalties. The most common one is mistaking an algorithm for a penalty. High-profile updates like Penguin and Panda aren’t actually penalties;

The Periodic Table of SEO Success Factors: 2017 edition now released

The Periodic Table of SEO Success Factors: 2017 edition now released

Search Engine Land’s Periodic Table of SEO Success Factors has been updated, with its fourth edition now available. It sees factors related to mobile, direct answers and site speed increase in importance. Factors related to search history have decreased.

Link Building for E-commerce: Effective Strategies and Examples

Link Building for E-commerce: Effective Strategies and Examples

As the e-commerce industry continues to grow at a steady average rate of about 10 percent each year, competition to get sales and exposure increases. That’s where link building comes in. Link building is an effective way to gain more exposure and traffic

How to stop worrying about Google updates

How to stop worrying about Google updates

As SEOs, we tend to obsess over changes to the organic results. It usually works like this: You get to your computer in the morning. Ready to start work, you take a quick look at Facebook to check what you have missed. You run across someone asking if

How to Build SEO Backlinks: A Beginner's Guide

How to Build SEO Backlinks: A Beginner's Guide

How to Build SEO Backlinks: A Beginner's Guide What Google wants to see is authoritative and relatable links talking about your site. ---Shares June 9, 2017 Many entrepreneurs, business owners and marketers can relate to the difficulty of growing a business.

Using Latent Semantic Indexing to boost your SEO strategy

Using Latent Semantic Indexing to boost your SEO strategy

SEO is an ever-changing, expansive science that is often hard to understand. You know that you need specific keywords to boost your website traffic, but we’re about to throw another curveball at you – latent semantic indexing (LSI). It sounds like a

Buying a Local Website or Blog and Integrating Its Content

Buying a Local Website or Blog and Integrating Its Content

To expand your business, you’ll need more local visitors to your website. You’ll also need content if you expect those visitors to come from organic search. You can create content yourself, but that takes time. If you don’t want to make the necessary

What Happens When You Try to Cheat Google

What Happens When You Try to Cheat Google

People and companies go to great lengths to be valued by Google. Can you blame them, though? Studies show that ranking first in Google will net you 33 percent of the traffic for a given keyword. After that, it drops to 18 percent for the second