Events/Holidays One can easily infer how these 4 factors are interdependent on each other. Targeting macro events such as festivals (like Christmas/ New Year or Diwali), special sales (like Black Friday, Cyber Monday), weather (summer, monsoon, winter) or
2019-09-14
Blogging Tips How to Generate More Leads from Your WordPress Blog Published Christopher Jan Benitez As a blogger and marketer, you need more leads except you want your business to fizzle away. In other words, lead generation is what everyone who cares about
2019-09-12
“Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different.” Michael Porter, American academic Social Media platforms are changing their algorithms dramatically, and everyone is looking for more drama than there is,
2019-09-11
With more brands than ever relying on digital marketing as their main form of advertising, it’s no surprise that professional digital marketers are in very high demand. In fact, Reuters reports that in 2017, digital marketing spending increased by 44
2019-09-09
Without an effective online marketing strategy, it’s almost impossible to attract new customers and grow your business, but there is always a risk of spending time and money on a marketing technique that fails to deliver, especially for small businesses
2019-09-08
Thanks to the proliferation of inexpensive, simple-to-use online software for accounting, human resources, customer service, and other common business functions, it’s never been easier for smart, ambitious individuals to start their own companies. Why
2019-09-08
Those who work in marketing know just how exciting their field can be. Trends are constantly emerging, the landscape is always changing, and it's important to stay up-to-date as the status quo continues to shift. With all of these opportunities, it's only
2019-09-06
The idea of writing your first blog post can be quite exciting. Once you begin working on a post, though, you realize it is just as daunting too. That is because there are quite a few things that you need to do to write a killer post that your target
2019-09-05
Marketing has always played a significant role in business. Not only does it prime the pump for sales, but it also enhances branding and helps companies build a brand that resonates with audiences in highly specific and productive ways. Unfortunately, many
2019-09-03
