52 Local SEO Strategies for SMBs Bill Hartzer Search engine optimization for local businesses and SMBs is becoming more difficult and competitive. Local SEO best practices are continuously changing to keep up with new features that search engines add to how
2021-09-28
Sign up for our daily recaps of the ever-changing search marketing landscape. Content and links: It really does take a village Columnist Julie Joyce explains how clients' and other stakeholders' involvement can greatly improve the success of your
2021-09-28
Google recently unveiled mobile page speed industry benchmarks and analyzed customer behavior to figure out how the two lined up. That’s a problem. It means the vast majority of mobile websites are losing money, practically forcing customers to bounce and
2021-09-27
Sign up for our daily recaps of the ever-changing search marketing landscape. We’re two weeks away from the MarTech Conference in San Francisco, May 9-11 — the world’s largest independent marketing technology conference designed for senior-level
2021-09-27
Many brands continue to be challenged by location-based search despite its importance to customer engagement and store visits. Consider these numbers to understand why brands need to make location a priority: Yet it is common for major brand stores to not
2021-09-24
With my recaps of the Local SEO sessions at SMX West last month, we had a bit of a break from Greg’s Soapbox. Never fear, it’s back in full force this month! I’ve been lucky enough to have the opportunity to attend several large conferences over the
2021-09-24
Successful digital marketing and website optimization = more business. Yes, it’s a fact and that’s great… But what about hacking your way to growth as a new entrepreneur working alone i.e. a ‘solopreneur’? The phenomenon has arrived and it’s
2021-09-24
The hardest part of running a business is getting your target customers to know that you exist. It does not matter how good your product or service is. As long as you are not visible to your potential customers, they might never get a chance to try your
2021-09-23
You are close to launching your startup and sharing your product with the public. One of the most important things you want to do is to drive traffic to your site. Blogs are a great way to start educating them about your product. However, just writing a
2021-09-21
