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How retailers are reshaping the advertising industry

How retailers are reshaping the advertising industry

Online shoppers hunting for televisions from the British retailer Argos this week will be inundated with Black Friday offers. Yet among the hundreds of options, an ultra high definition model from Toshiba stands out. That is because the Japanese electronics

WEB 3.0 & METAVERSE Trends & Networking

WEB 3.0 & METAVERSE Trends & Networking

HUBREVIEW 2022 100% RELOAD Dans un monde où l’incertitude est la règle, les défis des organisations et de leurs décideurs sont nombreux à relever. Qu’ils soient stratégiques, organisationnels, économiques, technologiques, énergétiques ou encore

Breaking up with Best Practices: How to Distinguish Your Brand in a Competitive Ecommerce Landscape - Retail TouchPoints

Breaking up with Best Practices: How to Distinguish Your Brand in a Competitive Ecommerce Landscape - Retail TouchPoints

Ecommerce businesses are always looking for ways to boost visibility and generate high-volume sales. Unfortunately, the industry’s long-held “best practices” are holding them back. These practices create a frictionless commerce experience that is

A Practical Guide To Multi-Touch Attribution

A Practical Guide To Multi-Touch Attribution

The customer journey involves multiple interactions between the customer and the merchant or service provider. We call each interaction in the customer journey a touch point. According to Salesforce.com, it takes, on average, six to eight touchesto generate

State of the SERPs: An Ecommerce Industry Report

State of the SERPs: An Ecommerce Industry Report

An Ecommerce Industry Report By  Mitul Gandhi , Chief Architect & Co-Founder of seoClarity QUICK NAVIGATION Google Dedicates Significant SERP Real Estate to Product Search Features Many ecommerce brands are reporting stable rankings while seeing lower