Category: All

Why You Need Web Hosting and Maintenance

19 Jun 15 by Chris Jenkin

To have a chance in today’s competitive marketplace, your company must have a good website. So, what IS a good website? For your website to remain relevant, you have to stay on top of updating your information and content. This is called website maintenance. If you do not update often, your website can quickly become stale to search engines. Web hosting and maintenance will ensure that your website reaches your customers, and vice-versa.

Significance of Web Hosting
A lot of consumers’ judgments about your company are based on just a few minutes browsing your website. Has it been months or years since you have updated your pages? Potential customers might think you will take a long time to meet their needs as well. On the other hand, if your site looks sharp, modern, and recently updated, you appear ready to solve all of their problems. New products, blogs, testimonials and newsletters all help drive traffic to your site and really catches the notice of search engines. Do not get left behind. Stay up to date and keep that new content coming.

Hiring a Reliable Web Hosting Company
Writing blogs, newsletters, picking good keywords…this can all be a daunting task to the average entrepreneur. Fortunately, there are companies that specialize in driving traffic to your website for you. A reputable web hosting company gives you a space in cyberspace in which to build your website, keep files, and set up email accounts to communicate to your clients with. To improve your business and its turn over, it is crucial to rely on a reliable and reputed web hosting company. Your web hosting company facilitates you to own a portion in internet. In this space, you can keep your web site, files, and documents and accept messages form your clients through mail.

To Pay or Not to Pay?

Web hosting comes in both free and paid services. If you pay, you get considerable amounts of storage space for a periodic fee. You might also get other assistance like web commerce support, visitor traffic reports, the capacity to support thousands of visitors and lots of downloading capacity.

If you go the free route, you might find severe limitations on storage space and bandwidth. Of course, free usually means advertising and pop ups. Tech support will be limited to email only, and will be slower and usually less helpful. But hey! It’s free!

For professional website hosting and maintenance  services, contact gotcha! Mobile Solutions today. We’re in the business to make you look good.

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Why You Need a Social Media Calendar

27 Apr 15 by Chris Jenkin

Perhaps you’re wondering whether or not you need a social media calendar. After all, does anybody really “like” planning and organizing posts? I certainly don’t. But I also know how busy I am. And sometimes that business gets in the way of implementing an optimum social media strategy. Here’s how you can stay on top of your social engagements each and every week. In other words, why you need a social media calendar.

1. Point of Reference- The best part about having a calendar is the fact that you can look back upon it as a guide. For example, which posts and during what time of day were they the most effective? Having a physical point of reference is helpful in creating content that has already proven to be well-liked by your audience.

2. Content Strategy- Once you’ve determined which posts have been most successful, you can create more content that drives engagement from your readers. You might be surprised which of your posts become the most shared and popular. Social insights will help you gauge your audience better so that you can keep serving up content that people enjoy.

3. Consistency- Consistency is key in any business strategy. You need a social media calendar to ensure all of your social channels are getting equal attention. Don’t be playing favorites on Twitter and neglecting Facebook, or vice versa. A calendar tracks and plans all activity across the board so that your efforts are widespread and diversified.

4.Cut the Crap- Social media calendars also help you avoid poorly-written content. How so? Not every writer can whip something up that’s worthy of a read in such a short amount of time. If you allow time for proper research, you’ll have an article that’s more informative, factual, and engaging.

Deadlines, content ideas, and a social media calendar are the breadth of a writer, with the exception of those few who break the rules(and you know who you are).

 

AllMobile Marketing

Google Mobile-Friendly Algorithm Update- The Time is Now

21 Apr 15 by Chris Jenkin

The time has come for the Google mobile friendly algorithm update. We have warned our clients with hopes they would be prepared. Their pages are mobile-friendly. SEO is in check. All mobile devices will operate efficiently. There will be no consequence ahead.

For those that have not received our message, today is the day for last preparations. Search Engine Land has published more information, which we have shared below.

Google confirmed in a blog post that the mobile-friendly algorithm update is rolling out now. The company also reaffirmed that this update doesn’t equally apply to all devices or results:

  • Affects only search rankings on mobile devices
  • Affects search results in all languages globally
  • Applies to individual pages, not entire websites

Google has put together another FAQs document for webmasters. The company says that webmasters or publishers won’t necessarily see an immediate impact and that it will “be a week or so before it makes its way to all pages in the index.”

Google recommends using its mobile-friendly URL testing tool to determine whether Google will regard your site/pages as ready. There are many more helpful links on in the FAQs.

AllContent Marketing