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Social Media

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Why Writing Your Own Content Is Slowing Down Your Business Growth

Why Writing Your Own Content Is Slowing Down Your Business Growth

We've heard the rallying cry from countless entrepreneurs: "I'll just write the content myself." It sounds great in theory. Who...

Chris Jenkin
Chris Jenkin
Oct 14, 2025
5 min
Stop Wasting Hours on Social Media: A Smarter Way for SMBs

Stop Wasting Hours on Social Media: A Smarter Way for SMBs

If you run a small or medium-sized business, you’ve probably been told a hundred times that you “need to post...

Vanessa Colina
Vanessa Colina
Oct 9, 2025
3 min
Why Reviews and Real-Time Chat Are the Secret to Customer Trust in 2025

Why Reviews and Real-Time Chat Are the Secret to Customer Trust in 2025

In today’s business world, customers don’t just buy products or services; they buy trust. The way people perceive your brand...

Chris Jenkin
Chris Jenkin
Sep 4, 2025
4 min
Micro-Moments: AI-Powered Relevance in Every Click

Micro-Moments: AI-Powered Relevance in Every Click

If you're thinking micro-moments are some futuristic concept, think again. Every scroll, hover, and location search creates tiny opportunity windows,...

Chris Jenkin
Chris Jenkin
Jul 31, 2025
3 min
The Human Touch in AI: Balancing Automation with Authenticity

The Human Touch in AI: Balancing Automation with Authenticity

Let’s get one thing out of the way, AI isn’t here to replace us. It’s here to force us to...

Chris Jenkin
Chris Jenkin
Jul 8, 2025
3 min
Rebranding Done Right: Case Studies & Lessons Learned

Rebranding Done Right: Case Studies & Lessons Learned

Rebranding is tricky. Get it right, and your brand gains a fresh life, renewed excitement, and strengthened market position. Get...

Marija Vidanovic
Marija Vidanovic
Jun 24, 2025
3 min
How Great Design Drives Higher Conversion Rates

How Great Design Drives Higher Conversion Rates

Why aesthetics aren’t just pretty, they’re powerful performance tools. In a world where attention spans are shorter than a TikTok...

Marija Vidanovic
Marija Vidanovic
Jun 5, 2025
2 min
How AI Is Changing Marketing and Why the Human Touch Still Matters

How AI Is Changing Marketing and Why the Human Touch Still Matters

Introduction When AI first started taking over conversations in the marketing world, I was skeptical. Marketing, at its core, has...

Reece Smith
Reece Smith
May 8, 2025
4 min
If Everything Is for Everyone, You’re Talking to No One

If Everything Is for Everyone, You’re Talking to No One

One of the most common challenges I see in marketing is when a business tries to appeal to everyone. It...

Reece Smith
Reece Smith
Apr 24, 2025
3 min
Marketing Should Make You Money, Not Just Look Good

Marketing Should Make You Money, Not Just Look Good

I can’t tell you how many times I’ve seen companies treat marketing like it lives in its own little world,...

Reece Smith
Reece Smith
Apr 15, 2025
3 min
The Human Factor: Understanding How Different Audiences React to Your Online Content

The Human Factor: Understanding How Different Audiences React to Your Online Content

In digital marketing, there's a temptation to think purely in numbers: click rates, impressions, conversions. But behind every statistic is...

Michael Jenkin
Michael Jenkin
Apr 10, 2025
3 min
User-Generated Stories: Making Your Customers Part of the Brand

User-Generated Stories: Making Your Customers Part of the Brand

A while ago, I stumbled across a short video shared by a small brand I follow. It wasn’t high-production, it...

Marija Vidanovic
Marija Vidanovic
Apr 8, 2025
3 min
Social Media Skills Are for Pros

Social Media Skills Are for Pros

The Essential Skills that Separate Professional Social Media Managers from Amateurs In today’s digital world, social media plays a critical...

Chris Jenkin
Chris Jenkin
Sep 17, 2024
5 min
5 Tips on How to Use Snapchat as a Marketing Tool

5 Tips on How to Use Snapchat as a Marketing Tool

Nowadays, our smartphones have become an important part of our lives. This is why more and more business owners are...

Chris Jenkin
Chris Jenkin
Mar 10, 2017
3 min
How to Use Instagram in Digital Marketing

How to Use Instagram in Digital Marketing

Instagram has been proven as a useful tool for business owners, especially now that more and more people are using...

Chris Jenkin
Chris Jenkin
Feb 15, 2017
4 min
YouTube Never More Relevant

YouTube Never More Relevant

Trends change every so often whether it's in the food, fashion, or any other industry.  This is the same case with...

Chris Jenkin
Chris Jenkin
Feb 9, 2017
2 min
15 Social Media Tips You Should Live By

15 Social Media Tips You Should Live By

If you're planning to put up a business this year, it's important that you also have some knowledge on how...

Chris Jenkin
Chris Jenkin
Jan 26, 2017
5 min
How Does Fake News Affect Content Marketing

How Does Fake News Affect Content Marketing

Last year, we saw the prevalence of fake news vastly shared via social media. There have been rampant sharing of...

Chris Jenkin
Chris Jenkin
Jan 17, 2017
3 min
2 Important Tips on Creating Content

2 Important Tips on Creating Content

No matter how good your article is, if it's not getting the traffic it deserves, it might as well be...

Chris Jenkin
Chris Jenkin
Jan 11, 2017
3 min
How You Can Use Instagram Stories for Marketing

How You Can Use Instagram Stories for Marketing

Just recently, Instagram introduced its newest feature called Instagram Stories. For everyone who's been using their mobile device for the...

Chris Jenkin
Chris Jenkin
Dec 9, 2016
3 min
What Your Audience Wants to See on Your Social Media Pages

What Your Audience Wants to See on Your Social Media Pages

As they all say, content is king! But how do you continue to provide the best content when the demands...

Chris Jenkin
Chris Jenkin
Dec 1, 2016
4 min
How PokeMon Go Can Boost Your Business

How PokeMon Go Can Boost Your Business

Do you run or help promote a local business? Interested in taking advantage of the latest gaming craze? Pokémon Go...

Chris Jenkin
Chris Jenkin
Aug 19, 2016
3 min