Are you wondering what makes customers love the follow up call? It’s not just that unexpected ring that delights a potential customer during their day. It’s also the emotional aspect of building trust and loyalty with your brand that can...
The time has come for the Google mobile friendly algorithm update. We have warned our clients with hopes they would be prepared. Their pages are mobile-friendly. SEO is in check. All mobile devices will operate efficiently. There will be no...
Perhaps you're wondering whether or not you need a social media calendar. After all, does anybody really "like" planning and organizing posts? I certainly don't. But I also know how busy I am. And sometimes that business gets in the...
As a marketer, you know that Facebook is where more of your customers are than any other social media network. And Facebook is constantly adding new features to improve the user experience of Facebook users. Want your followers to see...
While many of us were trying to make sense of Google’s recently announced restructuring, Google once again shook up the world of search. Google scaled back the amount of real estate it provides for featured search results by rolling out...
Entrepreneurs often make mishaps that can greatly hinder their company's growth. Avoid the following top 5 digital marketing mistakes if you want your strategy (and business) to be a success. 1. Misunderstanding Your Audience- A common mistake, the failure to pinpoint...
There's just something about Fridays. Much like Spring Fever or the end of the school year, Fridays hold promise for fun times ahead. The folks at Buffer App must be Friday Fans as well, because according to their latest experiment, recycling...
The following 4 new ways to trump your competition will give you all the edge you need to entice your prospects to close the sale, and come to the other side. 1. Make Recommendations- When your potential customer informs you...
Author Credit: Scott Rayden If you’re in client services or sales, you’ve most definitely heard a few prevailing myths about one or another facet of digital marketing. Instead of using a phone call to review numbers or talk case studies,...
Special thanks to Sean Smith at Sprout Social for reaching out and sharing their blog post for our readers. It's Friday and I didn't feel like writing anything anyway, so this was helpful. Thanks Sprout. Thumbs up! Author Credit:Jennifer Beese...
Author Credit Chris Winn. Chris Winn is a Senior Web Engineer at Creative Market. Creative Market is a platform for handcrafted, mousemade design content from independent creatives around the world. Every developer has a collection of tools that are indispensable...
Your first meeting is really the only chance you've got to sell your brand, your product, and most importantly-yourself, to prospective clients, employers, and people. Are you making an unforgettable first impression? Are you leading the pack on your own path,...
Author: Barry Whyte Lists: I love them. Especially at this time of year. So here is one of the many lists I've written in anticipation of 2016. This one is for when a client asks me, "what's going to happen...
Mobile shoppers have many desirable and distinct traits, however commitment is not always one of them. How do you keep mobile shoppers loyal when there's so much competition out there in the "cyber" world? The following tips might help you...
Facebook activity has increased regularly, to the point where people use it just about every day. At the end of 2015, Facebook had over 1.5 billion monthly users. Amongst smartphone users, the average amount of time spent on Facebook is...
If a customer rant has you Googling how to deal with a bad Yelp review, you're in the right place. Save face with our tips! 5 Tips for Dealing with a Bad Yelp Review 1. Acknowledge it: Your business is...
Our very own Systems Engineer, Bhaskarjyoti Roy (we call him Roy), has published his first book on Amazon, entitled “Mastering CentOS 7 Linux Server.” Roy is an expert in the field, and it’s important that he’s also a teacher. Here...
The following list of why you should love local businesses serves as a reminder that the little shop down the street, might need a little TLC. You don’t know what you got till it’s gone. Remember that. So instead of...
Macy's is my shop. I consistently go in it and find so many amazing deals on the clearance holder. All you have to do is routinely check the actual clearance rack and carbohydrates find jaw-dropping deals. Additionally have fallen back...
Many web page owners wonder what the purpose of fresh content is. Fresh can mean a few different things, from a new way of thinking, to something just produced. “Fresh content” is really a combination of both. Here’s a look...
The following 2016 web design trends will keep you informed of what to expect in the ever-changing tech industry. Author credit: Amber Leigh Turner Design trends often span several years (even decades for some types of design), but Web design...
There’s shady people all over the world. That doesn’t mean you necessarily want to do business with them. While it’s normal for businesses to operate with the bottom dollar in mind, some will go to great extents to protect themselves...
An anchor sits at a desk on the floor of the New York Stock Exchange, talking with guests about the future of Facebook. The cameras pan and switch between shots, broadcasting in an eye-pleasing wide frame. It would be easy...
Let’s get back to the basics. In a world where keyboards have replaced the mighty pen, there’s still a place for email etiquette. Before you shoot off thousands of emails to your contacts or subscriber list, make sure you’re respecting...
While it’s always wise to hire a SEO professional for guidance in improving search engine rank, you can improve your SEO now with 5 easy tips (and save some cash). This list is for the digital marketing do-it-yourselfer. Keep in...
There's a lot of questions about the differences between mobile-friendly vs mobile-optimization vs responsive design for websites. These questions include: What is a mobile-friendly website? What is mobile-optimization? What is responsive design? What are the differences of all of the...
The show must go on. Even if business isn't booming, these 10 daily marketing ideas will keep things moving, while business is in a slump. 1. Pass out business cards- Business cards are practically non-existent anymore, and people really do...
There's no doubt that Facebook plays a huge importance for businesses trying to reach their customers. Considering there is 1.65 billion monthly active users on Facebook, it pays to make use of this social media tool to help a business...
While many businesses already understand the importance of having a social media strategy, others might argue that social media marketing is a trend without any real return on investment. There's a little bit of truth to both. Take a look...
Most businesses already know how important social media is. They are already aware of how crucial having good practice of social media can help lead their business to be better. But there's a problem: not all of them know how...
Without a doubt, businesses throughout the world all have one thing in common, and that is to bring in more customers to their establishments. No matter how big or small the business is, it is really important for the owner...
Summer is the perfect time of year to launch a campaign that drives new customers and increases brand loyalty. Get inspired by the following 5 summertime marketing ideas, and give your customers a well deserved break from ho-hum sales. Giveaways-...
Having your website perform well in the results page of a search can play a vital role on the success of your business. This is why there are a number of companies that invest a lot of money on SEO...
