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The 3 Biggest Mistakes SMBs Make With Local SEO (And How to Fix Them)
gotcha! ProductsseoSMB

The 3 Biggest Mistakes SMBs Make With Local SEO (And How to Fix Them)

For small and mid-sized businesses (SMBs), showing up in local search results isn’t just nice to have; it’s critical to survival. Whether you're a landscaping company, dental office, HVAC contractor, or local retailer, if you're not ranking on Google Maps...

  • October 2, 2025
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  • by Marija Vidanovic
The New OS for Small Business: How AI Will Replace the Agency Model
AI Evolutiondigital marketingSMB

The New OS for Small Business: How AI Will Replace the Agency Model

I’ve been doing this for a while now, in fact, my whole life. The key is, what is “this”. Well, if I’m being honest, and I am, it has been being of service to those who paid me. Basically, I...

  • October 16, 2025
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  • by Chris Jenkin
How to Stop Wasting Ad Spend and Actually See ROI
AdsGrowthROISMB

How to Stop Wasting Ad Spend and Actually See ROI

Running paid ads without seeing meaningful returns? You're not alone. Many small businesses and marketers are burning through their ad budgets with little to show for it, low clicks, poor conversions, and no real insights. The good news? This isn’t...

  • October 21, 2025
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  • by Marija Vidanovic
How gotcha! Helps SMBs Scale Faster
AISMBSMB Growth

How gotcha! Helps SMBs Scale Faster

Most small and midsize businesses don’t fail because they lack talent. They fail because they’re drowning in complexity. Too many tools. Too many disconnected strategies. Too many agencies selling band-aids instead of building systems. Scaling becomes slow, expensive, and fragile....

  • November 25, 2025
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  • by Chris Jenkin
AI And The Future Of Local Marketing: How SMBs Actually Compete In 2026
AIMarketingSMB

AI And The Future Of Local Marketing: How SMBs Actually Compete In 2026

AI has officially crossed the line from “trend” to “competitive separator.” Local marketing used to be about showing up on Google, maintaining strong reviews, and publishing content consistently. Those things still matter, but they are no longer enough. AI is...

  • December 2, 2025
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  • by Reece Smith