Last year, we saw the prevalence of fake news vastly shared via social media. There have been rampant sharing of fake news camouflaged as a legit website. But even if these websites turned out to be fake (or sometimes satire),...
A person can claim to have been in their career for a long time. When I hear this, I think in terms of 20-25 years. But in digital marketing, though the industry technically spans that long, it has undergone seismic...
Imagine this: you wake up one morning to discover your personal data was leaked, not by hackers, but by a brand you trusted. Sounds alarming, right? Welcome to the stark reality of today’s digital world, where trust and transparency have...
If you're pouring time and money into marketing but not seeing results, you're not alone. Most business owners and marketing teams don’t have a marketing problem, they have a prioritization problem. The truth is, it's not about doing more. It’s...
Picture this: You launch a new page on your website—carefully optimized, loaded with great content, and perfectly designed. At first, the page attracts visitors and ranks well in search results, bringing you steady traffic and customers. But gradually, without you...
