The show must go on. Even if business isn’t booming, these 10 daily marketing ideas will keep things moving, while business is in a slump.
1. Pass out business cards- Business cards are practically non-existent anymore, and people really do hang on to them. What a shame! If you’re diligently passing out cards everyday, this is the classic example of the turtle winning the race. Keep it up and keep them handy.
2. Write a blog. People love to visit blogs. Not only can they learn about new products and information, they can also see what you’re company is really about. Keeping a current blog is just one of the ways you can stay on the Google search radar. Need help? Contact us.
3. Listen to your customers. Maybe it’s fine time you addressed that bad Yelp review. Go ahead, stop cringing and read it. Listen to what people have to say about your business and take a good look at the facts. Make adjustments where necessary and don’t let a slip up keep you down.
4. Keep a journal. Whether it’s a content topic or a product, keep daily notes whenever you have a creative idea. This creativity notebook will later get the ball rolling when you’ve hit a fork in the road. Spend a day compiling some of your greatest ideas and pen them down to get started. Refer back whenever needed.
5. Read a book. Sometimes you just need to take a break from what you know, to learn even more. Read a book about your business industry or something authored by a successful entrepreneur you admire. Learn new tips of the trade and keep and open mind. A fresh perspective can ignite new ideas and spark some passion.
6. Send an email. Has it been some time since you’ve reached out to your regular customers? Send them an email! This is something you can do weekly to stay in touch with customers and to promote any sales or special event prices. If you can’t seem to build a loyal social following, an email newsletter is still the old school way to go.
7. Spend time on social media. Is your business social enough? You should be posting daily on your social channels so that your customers know you are there, are a live person, and not just a Facebook page. Providing this level of customer service makes your company look diligent and dialed in.
8. Ask for email addresses. This might seem pretty basic but it’s something you need to do. Ask your customers for their email address. Not only can you keep them alerted of any business changes such as hours or location, you can also use their address to send newsletters and other in-store events.
9. Ask for a testimonial. Even more awkward is asking for a testimonial. Not everyone likes to do this, but it’s necessary. It’s simple to ask a happy customer if they’d be willing to share their experience of your business, especially if you’re working hard to build credibility. You can ask for testimonials in person or through an email. Yet another reason to ensure you follow step #8.
10. Provide Value. At the end of the day people use your services as a means to an end. What solution do you provide to your customers, and why do they need it? Understanding your customer and your job will put things a little more into perspective. If necessary, brainstorm your company’s benefits and write them down. Find customers that need those solutions.
These 10 daily marketing ideas aren’t the end-all be-all of business success, they are, however, a wise start. Need more ideas? Be sure to follow our blog. Need help promoting your website and growing your online presence? Contact gotcha! Mobile Solutions today.