A product called "Google Attribution" was unveiled at a marketing conference this month in San Francisco by the internet giant. Google has long been able to determine when users click on an ads and make a purchase, but linking online and offline habits takes
2018-09-18
People have been getting together online to discuss common interests since the internet rolled out to just a couple thousand people in the late 80s. Forums, chat rooms, and message boards hosted these discussions into the 90s and early 2000s. But now that
2018-09-18
The threat of negative SEO is remote but daunting. How easy is it to for a competitor to ruin your rankings, and how do you protect your site? But before we start, let’s make sure we’re clear on what negative SEO is, and what it definitely
2018-09-18
How would you hashtag the Mona Lisa? You can probably come up with a lot of ideas. Perhaps your list would include: #art, #DaVinci, #smile, #masterpiece, and #Louvre, among others. Conversely, reading a few of those hashtags would make it easy for most
2018-09-18
SEO doesn’t have to be complicated. Here’s how a closer look at Google Search Console can lead to quick SEO wins. There’s no need to have a lot of technical knowledge to achieve quick SEO wins. Google’s Search Console, for example, can lead to great
2018-09-18
Scott Brinker, editor of the well-known blog Chief Marketing Technologist, has been creating graphic landscapes of the marketing technology space for several years, noting each time the ballooning number of companies and product offerings available.
2018-09-18
Adobe Is Building An AI To Automate Web Design. Should You Worry? An experimental Adobe project brings machine learning and artificial intelligence to the graphic and web design worlds. That might not be a bad thing. [Images: ArthurHidden/iStock, Adobe] Neal
2018-09-18
Artificial intelligence: how it’s transforming financial services today Feature 13 March 2017 As customers and employees demand better and faster ways to engage, organisations are turning to digital technology to help them transform, remain competitive and
2018-09-18
Convert Email Subscribers With These 4 eCommerce Marketing Strategies Posted by Guest Writer There are 217 million digital shoppers in the U.S., and that number is expected to grow to 224 million by 2019. As the popularity of buying online increases, so does
2018-09-17
