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How to Brand and Market Yourself
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How to Brand and Market Yourself

While many business owners are already familiar with the process of creating a brand strategy, few people understand that the same rules can apply while marketing and branding themselves. Whether you're job seeking or hoping to increase your exposure in...

  • August 25, 2016
  • .
  • by Chris Jenkin
Brand Strategy vs. Bad Strategy: How to Set Your Business Up for Success
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Brand Strategy vs. Bad Strategy: How to Set Your Business Up for Success

A strong brand strategy can make or break a business. In today’s highly competitive market, brands that stand out are the ones with a well-defined strategy that connects with their audience, differentiates from competitors, and delivers a consistent message. However,...

  • February 10, 2025
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  • by Marija Vidanovic
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