Artificial intelligence is redefining the nature of customer service. According to one analysis by Maruri Tech Labs, 85% of all customer service communications will be handled by an AI system by the end of next year. This is even true in call centers, which
2019-05-18
Great claims are being made for artificial intelligence, or AI, these days. Amazon's Alexa, Google's assistant, Apple's Siri, Microsoft's Cortana: these are all cited as examples of AI. Yet speech recognition is hardly new: we have seen steady improvements in
2019-05-18
It's a great time to be in marketing because there are so many more channels and outlets to reach customers and prospects. Each channel has different expectations and opportunities to connect with your audience. You need to know which channels mean the most
2019-05-18
Two weeks ago, the United Arab Emirates hosted Ai Everything, its first major AI conference and one of the largest AI applications conferences in the world. The event was an impressive testament to the breadth of industries in which companies are now using
2019-05-18
The world is obsessed with artificial intelligence (AI), with books being sold by the millions to try and explain how AI works and what implications it has for our future. Artificial intelligence is the simulation of anything a human can do, such as reading,
2019-05-18
Google Analytics is the primary measurement platform for millions of websites and digital marketing campaigns. Along with Google Search Console and other third-party measurement tools and platforms, Google Analytics provides insight into key metrics on your
2019-05-18
Get the most important digital marketing news each day. Sign up for our NEW daily brief. Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy. There were a couple of telling stats from this week’s Google Marketing
2019-05-18
Customer loyalty is priceless. If you retain customers, they’ll spend far more than the price of their initial purchase over a lifetime. Plus, current customers are more likely to make major purchases or upsells. But the only way to cultivate this prized
2019-05-18
B2B video marketing is now seen by 75% of marketers as the priority for getting attention online, generating more leads and improving the quality of the leads that are generated. According to a new internal study conducted by LinkedIn, B2B brands are making
2019-05-18
