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Retail AI predicts consumer behavior for targeted marketing

Retail AI predicts consumer behavior for targeted marketing

Chances are, if you have 10 million travel club members scattered across 12 countries -- making you a top-10 volume travel retailer in Europe -- someone's going to be interested in the latest limited-availability, four-star hotel flash sale you're about to

5 ways to improve the open rates for your marketing emails - Jilt

5 ways to improve the open rates for your marketing emails - Jilt

Email may be the elder statesman of the digital marketing realm, but don’t let that fool you. Far from being outdated and decrepit, it continues to deliver reach, results, and revenue. In fact, it’s not only holding its own, it’s actually outperforming

7 Insider Tips to Get More Traffic From Search Engines

7 Insider Tips to Get More Traffic From Search Engines

7 Insider Tips to Get More Traffic From Search Engines Irina Weber Let’s face it – generating traffic from search engines is hard work. It is much easier to buy traffic. But we all know that organic traffic converts better so this is usually the primary

How To Boost Your Digital Strategy With Native Advertising

How To Boost Your Digital Strategy With Native Advertising

It’s predicted that $8.8 billion will be spent on native advertising in 2018, making it one of the most important marketing trends globally. Due to its non-disruptive approach, native advertising can offer better click-through-rates (CTR), more leads and

4 Cool Competitive Analysis Tools Every Digital Marketer Should Use

4 Cool Competitive Analysis Tools Every Digital Marketer Should Use

Then there is a lot you can learn from your competitors’digital marketing strategies, especially those that are currently outperforming you online. Gaining an in-depth understanding into the key strategies being used by your top performing competitors can

10 Most Effective Ways to Increase Your Content-reach

10 Most Effective Ways to Increase Your Content-reach

From being a website-based business owner to an amateur writer, nowadays, having a site is almost a must. Moreover, a website can be an effective source of passive income.  However, the sole purpose of showcasing your contents or products is to have visitors

The Email Savant Series: Tips for Creating Sticky Email Content • Nxtbook Media

The Email Savant Series: Tips for Creating Sticky Email Content • Nxtbook Media

The Email Savant Series: Tips for Creating Sticky Email Content Written by Mark Vogel   If you feel you’re doing everything right in executing your email marketing strategy, but your audiences aren’t reading your messages and taking your

Businesses Can Now Edit Directly in Google My Business | LSEO Digital Marketing Services

Businesses Can Now Edit Directly in Google My Business | LSEO Digital Marketing Services

Now, more than ever, small businesses (SMEs) need to understand the importance of owning and managing a website. Consider that 50% of local searches over a smartphone result in an in store visit that same day. You want people to be familiar with your

Social Media Marketing for Link Building: Top Tactics & Strategies

Social Media Marketing for Link Building: Top Tactics & Strategies

The role of social media marketing in SEO isn’t that obvious. Some people feel skeptical about social signals affecting Google’s rankings in any way. Some separate social media marketing and SEO as fields with different goals and methods. Yet these people