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The Power of Email + The Psychology of Social Proof = The Social Email

The Power of Email + The Psychology of Social Proof = The Social Email

Out with the old, and in with the new. That’s the expression. The old? Email marketing. It’s just so 2010. The new? Social…media, proof, marketing. Just look at the proliferation and popularity of social media platforms – Facebook alone has 1.94

Bill Belichick gives us 7 steps to email marketing success - Only Influencers

Bill Belichick gives us 7 steps to email marketing success - Only Influencers

Bill Belichick is the greatest coach in the history of the National Football League. He’s been to 10 Super Bowls as either a head coach (7) or assistant (3), where his teams have accumulated an incredible 7-3 record. That’s an astounding 19.6% of all

Using The 'Pair-Up' Strategy To Increase Online Conversions

Using The 'Pair-Up' Strategy To Increase Online Conversions

Copywriters and content marketers have distinct roles to play in online marketing. Copywriters take care of all promotional materials. This includes drafting content for ads, flyers and most importantly the sales pages of your website. An ideal sales page

How I Established a Culture of Virtual Innovation

How I Established a Culture of Virtual Innovation

How I Established a Culture of Virtual Innovation Even with physical distance, it's still possible to build an innovative culture. Image credit: Hero Images | Getty Images June 9, 2017 Reader Resource Apply now to be an Entrepreneur 360™

5 Essential Skills Marketers Need to Succeed This Year [Infographic]

5 Essential Skills Marketers Need to Succeed This Year [Infographic]

The marketing landscape evolves at what often seems like a bewildering pace. There are changes in consumer preferences. There are updates to search algorithms. And, we can't forget the frequent updates and features added to various social media channels. For

More Than Just SEO: Running Content Departments Like Newsrooms - Search Engine Journal

More Than Just SEO: Running Content Departments Like Newsrooms - Search Engine Journal

This post was sponsored by Aimclear. Brands repeatedly invest in content creation for the sole purpose of SEO. This sometimes-myopic approach fails to generate journalistic content that can supercharge a company’s customer retention, reputation

22 Unique SEO Tips Backed by 22 Renowned SEO Experts

22 Unique SEO Tips Backed by 22 Renowned SEO Experts

22 Unique SEO Tips Backed by 22 Renowned SEO Experts TwitCount How great would it be if we could gather all the awesome SEO experts in just one room to talk about search engines ranks with a focus on the best SEO tips available out there? It would be

Marketing Day: AdSense policies, Twitter revenues & Amazon prime numbers

Marketing Day: AdSense policies, Twitter revenues & Amazon prime numbers

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. TapClicks buys Raven Tools Apr 26, 2017 by Barry Levine The combined firms say they are now the only reporting platform for multiple

How to use social media as part of an integrated omni-channel strategy

How to use social media as part of an integrated omni-channel strategy

How to use social media as part of an integrated omni-channel strategy Stumble In a previous blog post, I talked about what an omni-channel strategy is and how it can be implemented by businesses. Social media is a huge part of a good omni-channel marketing