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7 changes by Facebook that make it a real local search player

7 changes by Facebook that make it a real local search player

The race to steal market share from Google in local search has been futile. Google dominates search with over 63 percent market share, and in mobile, where the growth is, Google almost holds a monopoly at 95 percent. The dark horse in the race is Facebook

What advanced SEOs need to know about algorithm updates

What advanced SEOs need to know about algorithm updates

Times have changed. Gone are the days of yearly algorithm updates that would upend the search results and leave us scrambling. These days, it’s common to see ranking and traffic changes on a daily or weekly basis — and when it comes to algorithms, Google

13 Strategies to Use If Your Domain Name Isn't Available

13 Strategies to Use If Your Domain Name Isn't Available

It’s part of the struggle of running a business in the digital age. You come up with the perfect business name. You design business cards, start all of the official paperwork, and tell everyone about it. But when you go online to register the domain

6 digital marketing myths

6 digital marketing myths

Despite being around for a couple of decades, digital marketing is still in its infancy. One of the curious features about this type of marketing is how fast it changes. Its guidelines have been developed hand-in-hand with the evolution of digital social

8 Companies Changing How Machine Learning Is Used

8 Companies Changing How Machine Learning Is Used

8 Companies Changing How Machine Learning Is Used Bots can tackle workloads no human can handle. Image credit: REB Images | Getty Images ---Shares April 24, 2017 What was once only seen in sci-fi movies is now reality -- and it's gaining

How We Work: 4 Trends Shaping the Future of HR in 2017

How We Work: 4 Trends Shaping the Future of HR in 2017

The next few years will be a time of seismic change in the rapidly advancing digital workplace. Chalk it up to a combination of trends — from the the death of classical hierarchies and top-down management to a new focus on inclusion, productivity and

Google Says Machine Learning Chips Make AI Faster and More Efficient

Google Says Machine Learning Chips Make AI Faster and More Efficient

Google recently bared the inner workings of its dedicated machine learning chip, the TPU, marking the latest skirmish in the arms race for AI hardware supremacy. Shorthand for Tensor Processing Unit, the chip has been tailored for use with Google’s

New Jobs Sure to Emerge Alongside Artificial Intelligence

New Jobs Sure to Emerge Alongside Artificial Intelligence

There’s a lot of doomsaying about AI pushing humans out of jobs and destroying entire industries. Is it as bad as all that? Maybe not! There’s a lot of anxiety out there about automation based on AI making professions obsolete. The fears range from

Top 10 Best Email Marketing Books for Data-Driven Marketers | Delivra

Top 10 Best Email Marketing Books for Data-Driven Marketers | Delivra

Looking to accelerate sales? Attract an army of new brand advocates? Build more personalized experiences that help your customers feel more connected? Create communities around your brand? More than likely, you have a long list of marketing goals and