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How You Can Boost Email Marketing Performance by CRM

How You Can Boost Email Marketing Performance by CRM

CRM can improve email marketing performance by integrating with email marketing software and campaigns. By using data, you can improve your customer relations in all aspects of business and deliver relevant email campaigns. A CRM is a software that

8 Email Marketing Statistics that Every Ecommerce Marketer Needs to Know

8 Email Marketing Statistics that Every Ecommerce Marketer Needs to Know

eCommerce marketers were faced with mounting challenges over the last year, with several having to change how they marketed their businesses.  Traditional grocery chain stores in the U.S. and Canada saw an 80% increase in online sales in April. Globally,

2021 Email Marketing Strategy: How to Plan for the Unplannable

2021 Email Marketing Strategy: How to Plan for the Unplannable

One painful lesson of 2020 was learning how fast marketing plans could go obsolete thanks to the COVID-19 pandemic and the resulting economic and social changes. Now, as 2021 rolls out, you might be wondering whether it’s realistic to try to plan beyond

How to Maintain Quality When Outsourcing Digital Content Creation

How to Maintain Quality When Outsourcing Digital Content Creation

How to Maintain Quality When Outsourcing Digital Content Creation guestauthor writes on February 3, 2021 Share One of the challenges organizations often encounter when they decide to outsource digital content creation is quality. It’s true that there are

The 3 email marketing innovations consumers want to see

The 3 email marketing innovations consumers want to see

As an email marketer, you’re probably always on the lookout for ways to make your marketing emails resonate with consumers. So let’s start the new year with a breakdown of three email innovations consumers want to see, based on the results from Email

How to bridge the sales gap with experiences that matter - ClickZ

How to bridge the sales gap with experiences that matter - ClickZ

This holiday shopping season was a tale of two experiences for many. Online retailers saw record-breaking sales as shoppers tried to take advantage of holiday discounts and avoid shipping delays. In-store, however, the traditional lines and crowded stores of

3 Cost-Efficient Marketing Tips for Nonprofits

3 Cost-Efficient Marketing Tips for Nonprofits

If you work for a nonprofit, chances are you don’t have a huge budget to throw at elaborate email marketing or other marketing initiatives. Making the most with what you have is essential, especially when your ability to market effectively to your audience

5 Levels of a Strong Email Marketing Strategy

5 Levels of a Strong Email Marketing Strategy

If you’re a digital marketer juggling multiple channels at once, it may be time to revisit a tried-and-true tool: Your email marketing strategy. While it tends to be overshadowed by newer, shinier platforms, email was the superstar once again in 2020. The

3 Unprecedented Email Marketing Tips For “Unprecedented Times”

3 Unprecedented Email Marketing Tips For “Unprecedented Times”

Over the past year we’ve been faced with countless new, and you guessed it unprecedented challenges that have turned all of our worlds inside out. Aside from the emotional, social, and general lifestyle changes we’ve all had to make, professionals across

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